The 2021 Google SEO Guide for Beginners
Google gets over 3.5 billion searches every day. To get a piece of that valuable traffic, you need a search engine optimization (SEO) strategy. Search engine …
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Bing vs Google in 2021: Which is Better for Your Business?
Although it has a more than 92% share of the global search engine market, Google wasn’t the first search engine ever created, and it certainly wasn’t the …
Rich Snippets: What They Are and Why You Need Them
Rich snippets can be the difference between a searcher clicking on your result and moving on. They can significantly increase click-through rates (CTR). In …
The 2021 Bing SEO Guide For Beginners
As you look for ways to improve your search engine optimization (SEO) strategy, you’ll notice that most of the attention is on Google. But overwhelming popularity …
How Search Engines Work: The No-Nonsense Guide
Google generates over 1.2 trillion searches each year. Do you want a piece of that traffic? Do you want those potential customers to find your website? If you …
What is a SERP in SEO? (And How to Use It to Drive Traffic)
A SERP is a page that appears when you input a search term into a search engine like Google or Bing. Page one is a battleground for search engine optimization …